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Luxury Glasses, Radically Fair Price.

For too long, buying glasses has meant a frustrating choice: pay £200+ for designer quality or settle for cheap, flimsy plastic that won't last. We knew there had to be a better way.

One Fair Price. Everything Included. £129.

No upsells, no premium add-ons, no hidden fees. Just exceptional glasses with everything you actually need, built right into the price.

Every pair of New Vantage Co. glasses comes standard with:

  • Premium Prescription Lenses
    Including free anti-scratch and anti-glare coatings.
  • Advanced Lens Options
    Choose blue light filtering for screen use or thin 1.6 high-index lenses for stronger prescriptions, at no extra cost.
  • Full UV400 Polarisation
    For all sunglasses, to eliminate glare and protect your eyes.

The Quality You Can See and Feel.

Our Way: The New Vantage Standard The Old Way: Big Brand Markups & Cheap Alternatives
Premium Italian Acetate: Durable, substantial, with rich colours that last a lifetime. Mass-Produced Plastic: Flimsy, brittle, and feels cheap to the touch.
Crafted and Hand-Polished: A difference in fit and finish you'll notice immediately. Moulded & Mass-Assembled: Lacks character and durability.
Lenses Included: All the advanced features you need, standard. Expensive Add-Ons: Price quickly doubles for polarisation or blue light filters.

How Is This Possible?

It's simple. We design our glasses in-house, partner directly with the world's best craftspeople, and sell them straight to you. There are no middlemen, no retail licensing fees, and no outrageous brand markups.

Understanding Your Prescription

Knowing how to read your prescription is essential for ordering glasses online with confidence. At New Vantage Co., we make it simple, clear, and accurate.

Decoding Your Prescription

Learn what the numbers mean: Sphere (SPH), Cylinder (CYL), Axis, and Add for multifocal lenses. These values define your lens strength and vision correction.

Pupillary Distance (PD)

Your PD is the distance between your pupils. Accurate PD ensures your lenses are centred correctly, improving clarity and reducing eye strain.

Single Vision Lenses

Designed for one field of vision – either distance or near. Ideal for everyday glasses or reading glasses.

Progressive & Bifocal Lenses

Progressives provide seamless distance-to-near vision, while bifocals have a defined near section. Perfect for multifocal prescriptions.

Lens Materials

Choose from high-index, polycarbonate, or standard plastic lenses. High-index lenses are thinner and lighter, ideal for stronger prescriptions.

Lens Coatings

Protect your lenses with anti-reflective coatings, scratch-resistant finishes, and UV protection. Ensure longevity and clarity in every pair.

Ordering with Confidence

Once you understand your prescription, measuring your PD and selecting lens options becomes effortless. Our guides and support ensure your glasses fit perfectly, look stylish, and correct your vision effectively.

Ready to order your glasses with confidence? Browse our full collection now.
Select Lens and Purchase