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Luxury Glasses, Radically Fair Price.
For too long, buying glasses has meant a frustrating choice: pay £200+ for designer quality or settle for cheap, flimsy plastic that won't last. We knew there had to be a better way.
One Fair Price. Everything Included. £129.
No upsells, no premium add-ons, no hidden fees. Just exceptional glasses with everything you actually need, built right into the price.
Every pair of New Vantage Co. glasses comes standard with:
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Premium Prescription LensesIncluding free anti-scratch and anti-glare coatings.
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Advanced Lens OptionsChoose blue light filtering for screen use or thin 1.6 high-index lenses for stronger prescriptions, at no extra cost.
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Full UV400 PolarisationFor all sunglasses, to eliminate glare and protect your eyes.
The Quality You Can See and Feel.
| Our Way: The New Vantage Standard | The Old Way: Big Brand Markups & Cheap Alternatives |
|---|---|
| Premium Italian Acetate: Durable, substantial, with rich colours that last a lifetime. | Mass-Produced Plastic: Flimsy, brittle, and feels cheap to the touch. |
| Crafted and Hand-Polished: A difference in fit and finish you'll notice immediately. | Moulded & Mass-Assembled: Lacks character and durability. |
| Lenses Included: All the advanced features you need, standard. | Expensive Add-Ons: Price quickly doubles for polarisation or blue light filters. |
Shop Our Collections
How Is This Possible?
It's simple. We design our glasses in-house, partner directly with the world's best craftspeople, and sell them straight to you. There are no middlemen, no retail licensing fees, and no outrageous brand markups.
Frequently Asked Questions
What makes New Vantage Co. eyewear different?
Our sunglasses and prescription glasses come with high-performance lenses, timeless design, and are sold directly for exceptional value.
Are all your products really £129?
Yes, every pair of sunglasses and optical glasses is £129, with fair, transparent pricing and no hidden markups.
Are the lenses polarised or prescription?
Sunglasses feature high-performance polarised lenses. Prescription glasses currently come with single vision lenses, with bifocal and varifocal options planned for the future.
Do the lenses protect my eyes?
Sunglasses provide UV400 protection and scratch resistance. Prescription lenses meet optical safety standards.
What are the frames made from?
Frames are crafted from high-quality acetate and stainless alloy for durability, comfort, and ergonomic fit.
What's included with my order?
Every order comes with a branded protective case and microfiber cleaning cloth.
Can I return a pair if they don't suit me?
Yes. We offer a 60-day return and exchange policy for all UK orders.
Where do you ship to?
Currently, we ship across the UK. International shipping will be available in select regions in the future.
When will my order arrive?
UK orders are typically fulfilled within one business day and arrive within 2-3 days after placement.
How can I get in touch?
You can reach us via our support email. We respond promptly to provide helpful service.
Can I order prescription lenses online?
Yes! Enter your prescription on the product page or upload your optometrist’s details. We ensure lenses match your prescription accurately.
Do you offer lens types other than single vision?
Currently, only single vision lenses are available. Bifocal and varifocal lenses are planned for the future. Optional coatings like anti-reflective, scratch-resistant, and blue-light filtering are available.
How do I know if a frame will fit my face?
Each product page includes frame dimensions. Use our virtual try-on tool to see how frames look on your face before ordering.
Can I order sunglasses with my prescription?
Yes, you can add a single vision prescription to any sunglasses while maintaining polarisation and UV400 protection.
How long does it take to get prescription glasses?
Prescription orders are processed in 3-5 business days, with UK delivery taking 2-3 days after dispatch.